Case studiesBoard Infinity
EducationBoard Infinity
A Comment-to-DM funnel for Java and AI course promotion
- Views
- 1M+
- Engagement
- 10%
- Conversions
- 150-165
- Traffic Lift
- 21%
Across just 5 Instagram reels
Comment-to-DM funnel participation
Purchases tracked via UTM links
14-day campaign window
Strategy
Collaborated with tech influencers specializing in Java and AI to promote Board Infinity courses, using a Comment to DM funnel where users commented to receive the course link directly in their DMs.
Audience
Aspiring developers and students interested in Java and AI courses.
Results
Over 1 million views across just 5 Instagram reels, with a 10% comment-to-DM participation rate and 150-165 tracked purchases over the 14-day campaign window.
“Reelax helped us find the right Java and coding influencers quickly and executed the campaign smoothly, right on time.”
- Dipali, Board Infinity
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