- Reach
- 4.6M
- Engagement
- 60,000+
- Conversions
- 9,200+
- Traffic Lift
- 31%
Parents of infants & toddlers
Comments, shares & swipe-ups
Influencer codes & marketplace redirects
10-day campaign window
Strategy
Activated trusted mom-creators to demonstrate product reliability, comfort, and real-life usage for MamyPoko's new DryComfort+ launch.
Audience
Parents of infants and toddlers, reached through mom, doctor, and baby-care influencers.
Results
4.6M reach among parents of infants and toddlers, 60,000+ engagements from parents seeking diaper recommendations, 9,200+ tracked conversions, and a 31% traffic lift over the 10-day campaign.
“Reelax brought authenticity to our campaign. Their creator selection and execution were perfectly aligned with our brand needs.”
- Brand Manager, MamyPoko Pants
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